Vista is distributed via some of the largest Spanish-Language newspapers in 15 top Hispanic markets. We are a woman’s family lifestyle Hispanic magazine and are present in the top Hispanic markets in the U.S.
80% distribution in top 10 Hispanic markets
80% distribution in Spanish language Newspapers
70% distribution through home delivery
Source: Simmons 2011 Vista Readership Study **Synovate, 2010 U.S. Hispanic Market Report
Gender
Female...................................... 83%
Male........................................... 17%
Age
Median Age.............................. 30
18-34.........................................12%
25-34........................................ 45%
35-49........................................ 14%
50-64........................................ 18%
65+........................................... 12%
Attended or Graduated College..............................49%
Average HH Income........$46,210
HH’s with Children..........65%
Source: Simmons 2011 Vista Readership Study